Cyber Bullying: What Parents Can Do to Help

Sean Bryant
  • By Sean Bryant
  • Misc
  • November 14, 2013

Cyber BullyingIt may seem harmless to see your child engaged in the latest social media application. She may be snapping pictures to her friends on Snapchat or posting funny status updates on Facebook to stay in touch with her classmates and friends. However, when social media posts and tweets take a turn for the worse, your child may experience the devastating effects of cyber bullying, ultimately damaging her self confidence, self esteem and mental well being.

Defining Cyber Bullying

According to Dr. Kate Roberts, Boston-based psychologist and cyber bullying expert, cyber bullying is the use of technology to harass, hurt, embarrass, humiliate or intimidate another person. “Targets are the same students who are bullied in person,” says Roberts. “They are vulnerable, have difficulty reading social cues and they are often alone and socially isolated.”

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Chase Mission Main Street Grant: Vote Inversoft

Sean Bryant
  • By Sean Bryant
  • Misc
  • November 4, 2013

Chase Mission Main Street Grant

Inversoft is competing for one of Chase’s Mission Main Street Grants.

Inversoft helps companies make their online communities (forums, games, social networks) safer for kids to engage and grow.

If we win we will be using the money to expand our team within the Denver community, build new products, and make online communities safer.

To qualify for this grant through our bank, we need 250 votes.

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Built In Colorado: Inversoft Keeps Kids Safe

Sean Bryant
  • By Sean Bryant
  • Misc
  • October 31, 2013

Ruth Bremer of Built In Colorado stopped by the office last week and picked our brains. With Inversoft's new software release 'CleanSpeak 2.3' and the speed in which things are moving over here, we're surprised how much information she got out of us. Without further ado ...

Built In Colorado

Inversoft Picks Up Speed

Denver-based Inversoft recently announced the release of CleanSpeak 2.3 profanity filtering and moderation software. CleanSpeak enables community managers to more easily manage and drive engagement in their online communities. The technology is an intelligent, real-time filter that blocks inappropriate content and alerts the company’s moderators to offensive content or behavior. This technology works together with real-time human moderation to provide efficient, cost-effective protection for children and company brands.

Founded in 2008, Inversoft focuses on profanity filtering and moderation software. The company provides products and expert services to protect brands online from the challenges created by the proliferation of user-generated content, including the sharing of personally identifiable information, cyber-bullying, predatory behavior, and other online threats.

“We built the product to protect kids and brands online,” said Marketing Director Sean Bryant. “If you're truly concerned about either, you want to make sure the complete system is consistently effective.” While Inversoft’s rules-based filter approach is a very accurate, high performance solution, computers are still not effective at drawing context from language. “There are some companies trying to use artificial intelligence to pull context from the online conversations, but they just haven't proven reliable enough,” Bryant said. “At Inversoft, we believe the best approach is to combine the technology of an intelligent filter with human moderation to best protect kids and brands online.”

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LinkedIn Adds Teens & University Profiles

Anne Collier
  • By Anne Collier
  • Misc
  • October 22, 2013

LinkedIn
LinkedIn has always been the social network site that was closest to the “original” (or pre-Web 2.0) idea of networking – the professional kind. So, since a lot of people start thinking about callings and careers before they’re 18, it makes sense that LinkedIn should be open to high school students.

Last month the social site announced it would open its doors to people 14-17. LinkedIn also announced its new University Pages, which are similar to its company pages. In addition to being able to research the kind of information anyone would find in college and university Web sites, teens, parents and other LinkedIn members will be able to learn about and connect with alumni. It’ll now be “easy to quickly see how a school’s alumni network overlaps with your personal friend network, opening opportunities for an online introduction to a friend of a friend,” Time.com reports.

Student's Due Diligence

So for example if a high school student at your house is a musician and wants “to find a great but affordable music conservatory with a good liberal arts program, LinkedIn’s university pages can show you what percentage of a school’s alumni are currently working as musicians, as writers, and as waiters,” Jolie O’Dell at VentureBeat reports. “If I’d had this tool 15 years ago, I could have seen that my college was, in reality, a much better choice for music teachers than performers and nurses or biologists than writers,” she writes.

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Marriott Launches Xplor: Worlds First Social Mobile Travel Game

Sean Bryant
  • By Sean Bryant
  • Misc
  • August 15, 2013

Marriott is paving the way in customer engagement by creating the travel industry’s first online travel game to engage new and current customers. The game is part of Marriott’s innovation strategy intended to reach a new generation of travelers.

Xplor

 

Xplor, a mobile travel game (currently only available on iOS App Store) allows users of all ages to ‘explore’ the world by visiting 5 gateway cities while challenging them to complete tasks, puzzles, answer trivia questions and compete with others for Marriott Rewards points redeemable at more than 3700 hotels across the globe.

Players travel the world to top tourist destinations, learning cultural differences, experiencing new foods and customs while collecting items, obtaining stamped passports, friending other users and chatting live while sharing and collaborating to solve Xplor’s many challenges.

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