The Connected Consumer [Infographic]

Sean Bryant
  • By Sean Bryant
  • Misc
  • March 25, 2014

The modern consumer is no longer limited by the lack of choices or accessibility of obtaining a product or solution. Brands may find themselves climbing over the masses of competition to receive 5 maybe 10 seconds of a potential consumers attention. It's a consumer's market, and many brands need to acknowledge the importance of creating a relationship, rather than merely producing a sale.

So what type of qualities is the modern consumer looking for when engaging with a brands product? You may be surprised, but it's not that far off from the human anatomy. Inversoft would like to share with you The Anatomy of the Connected Consumer [Infographic]. Here are 8 attributes the always connected and sharing consumer is looking for when considering a purchase with your brands product.

Originally posted via Business2Community by Rachel Serpa

Connected Consumer

Gigya offers social media tools to online businesses helping them integrate their sites with top social networks. For more information on GIGYA click here.

Further Reading:

4 Hidden Costs of Integration

Profanity Filter: A Build vs. Buy Analysis

Executive Buy-In: A Community Managers Worth